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NBT Bank

Campaigns

A comprehensive advertising campaign for NBT Bank spanning print, in-branch, and digital channels. Materials were designed to connect with customers across key financial touchpoints — from home equity to FETC programs.

TV Spots

Print Campaign

NBT Bank — Getting Ready NBT Bank — Making it Work NBT Bank — Making the Grade NBT Bank — Doing More for Less NBT Bank — Passing on the Tradition

Digital

Digital Campaign Home Equity FETC Poster Steamtown Loan